Our blog

Keep up to date with the latest developments for Ubere Mama and breastfeeding news as well as write ups from events and shows.

Sarah- Jane Hingorani Sarah- Jane Hingorani

Clothing Secrets You’ll love for Breastfeeding and Beyond

Clothing secrets you’ll love for breastfeeding and beyond…Easy access suits nursing clothes best. It’s the degree of discretion in the design that dictates if you’ll love that top beyond breastfeeding. That’s why I’m a huge fan of side zips. No one knows they’re there … perfect during and after breastfeeding!

Read More
Sarah- Jane Hingorani Sarah- Jane Hingorani

Ubere Mama™ launches new licensed collection with THE WORLD OF PETER RABBIT™ at Pure Womenswear!

Ubere Mama™, designer brand and UK based manufacturing of clothing for breastfeeding women, has Ubere Mama has collaborated with THE WORLD OF PETER RABBIT™ to launch a new Breastfeeding Lounge range in a deal executed by Penguin Ventures on behalf of Frederick Warne & Co. (owner of THE WORLD OF Peter RabbitT™ and part of Penguin Random House Children’s).

Read More
Sarah- Jane Hingorani Sarah- Jane Hingorani

Breastfeeding Success.

Benefits of Breastfeeding

It's never too early to start thinking about how you're going to feed your baby. But you do not have to make up your mind until your baby is born.

In the UK, more than 73% of mothers start breastfeeding.

Read More
Sarah- Jane Hingorani Sarah- Jane Hingorani

World of Beatrix Potter

Ubere Mama & World of Beatrix Potter

I have always admired the author and conservationist Beatrix Potter.

As a child I grew up listening to all 23 tales-and my three top favourites were her first three tales published; The tale of Peter Rabbit, The tale of Squirrel Nutkin and The Tailor of Gloucester.

What resonates for me is her creative use of the outdoors, the animal’s characters and the beautifully coloured illustrations that capture(d) my imagination. Lovingly passed down from my grandmother to me, and now from me on to my son who from being a baby has grown up with these same tales.

That is one of the reasons why I have chosen these tales to collaborate with Ubere Mama.

Read More
Sarah- Jane Hingorani Sarah- Jane Hingorani

Breath of Fresh Air

We all at Ubere Mama are very excited this February.

The days are finally starting to stretch out!

Yay!

That means a walk or bike ride after school is possible. Thinking back to my baby days I used to get out each day for a walk whenever I could.

Read More

Easy access when
breastfeeding

Ensuring you can feed your baby instantly with ease wherever you are is an important part of breastfeeding.

Because of this, all of our clothes either have a concealed zipper or flap opening on each side for quick and discreet access to feed your hungry baby – perfect for keeping discreet and warm.

Sustainable designs
and fabrics

All of the cottons I currently used are GOTS organic and all of the new Peter Rabbit Range range will be totally sustainable from yarns to fabrics, trims and accessories, to garment production and packaging.

Our classic styles have concealed zippers so they can remain purposeful long after breastfeeding – making them sustainable for your bank account too!

Designed and Made in the UK

At Ubere Mama we believe in UK manufacturing to ensure that UK business and skills are maintained.

Making our products locally also means reducing our carbon footprint – helping to create a better future for your babies.